Hagley History Hangout

Ben Spohn interviews Mark Aldrich about his 2018 book, Back on Track American Railroad Accidents and Safety 1965-2015. This period marked a decline in safe operating on American railroads through the 1970s which were followed by a period of increased safety and profitability for American railroads. Aldrich makes the case that the joint factors of economic deregulation through the Staggers Act and the federalization of railroad safety via the Federal Railroad Administration (FRA) drew attention to safety issues on the railroad like poor track condition, unsafe grade crossings, or engineer fatigue and left railroads with not only incentives to become safer, but enough money in their coffers to adequately shore up these safety concerns. 

Scholars often think and write about business diplomacy as something that happens between firms and national governments. But the historical pattern is more complex than that, with contacts between businesses forming a significant portion of the international circuit of communication about business and economic matters. 

Hagley’s Ben Spohn interviews David Alff about his recent book: The Northeast Corridor: The Trains, the People, the History, the Region. In this comprehensive history of America’s most  heavily-traveled rail line, Alff shows ow what began as a series of disconnected nineteenth century rail lines became the spine connecting America’s Megalopolis, the dense urban forest connecting Boston with Washington D.C., with New York,Trenton, Philadelphia, Wilmington, and Baltimore in between.

The Channel Islands lie between Britain and France, and historically occupied a space between Europe and the Americas within circuits of movement around the Atlantic world of the eighteenth and early-nineteenth centuries. This position as a place in-between gave the Channel Islands special significance to migrants, refugees, smugglers, and pirates.  

The “attention economy” has gotten lots of press in recent years as tech companies and advertising firms have begun to perceive human attention as a limited resource and to fight for their share of the potential revenue to be generated by it. However, the concept of human attention as an economically valuable resource goes back well beyond digital technologies at least to the early years of mass media and motivational psychology. 

Kevin Kenny’s work offers a new explanation of the Molly Maguires drawing from American and Irish sources and traces the labor unrest in the pattern of the Molly Maguires back to similar groups in Ireland that operated during the eighteenth and nineteenth centuries. Keeping that in mind, Kenny’s work is a history of labor and immigration in America. While there is no denying the Molly Maguire’s involvement in violent labor unrest, this adds context to their motivations and provides an explanation for why they embraced the methods of protest that they did.

The self-employed have many motivations for choosing or accepting their working arrangements. A business model that taps into the desire for people to “work for themselves” can mobilize the capital, networks, and labor of large numbers of people at comparatively low cost. Whether through franchising, direct-selling, or other methods, major firms became enablers, advocates, and beneficiaries of self-employment.  

When miners go underground, they enter a spiritual realm distinct from that aboveground. Across time, places, and cultures, miners have made religious observance part of their work, building shrines, making offerings, and naming places after sacred personages. What connects these practices, and how can we access the meaning behind them? 

Work tires folks, and if fatigue is allowed to continue unabated, it can wear them right out. Studies of industrial and workplace fatigue during the first half of the twentieth century sought to address this pressing social and economic problem. But for whose benefit: labor or capital? 

In the 1970s, the National Association of Manufacturers organized a subsidiary, the Council for a Union-Free Environment, to provide member firms and managers with tools to prevent labor organization and union activity in their business operations. The council remained active into the 1990s, when it was dissolved. 

Americans love coffee, but the coffee in American cups has changed a lot over the years. Three waves of coffee consumer culture washed over the twentieth-century United States: the mass commodity wave, the differentiation wave, and the aficionado’s wave. With each wave came changes to the way Americas bought, prepared, and consumed coffee. Present throughout the decades, however, has been the Chemex coffeemaker designed in the 1930s by chemist and industrial designer Peter Schlumbohm. 

The early history of satellite broadcast has a Gemini aspect: twin origins in the research and development laboratories of major American corporations, and in the homes and workshops of legions of grassroots tinkerers across North and South America, notably in the Caribbean.

Would branded goods, by any other name, not smell as sweet? Branding is one means by which businesses try to communicate with consumers, cultivate trust, and capture market share. The practice has a long history in America and was central to the attempts of producers to differentiate their products, consumers to navigate the uncertainties of the marketplace, and forgers to cash in on the value of a brand name.

The DuPont Company had a presence in China beginning in the 1920s. With a business selling imported dyestuffs, the company operated out of Shanghai until the Japanese takeover of the country.

New York City played a starring role in the story of American broadcast media, perhaps especially when it came to television. The city was both a major market for television, a proving ground for television techniques and technologies, and an on-screen character in televised news and entertainment. The very physicality of the city, with its canyon-like streets and towering steel and concrete edifices, played a material role in the development and popularization of American television. 

The American tobacco oligopoly of five firms loomed large in the mid-twentieth century thanks to the addictive qualities of their products and the massive investment they made in broadcast marketing communications, influencing the media experience of millions of Americans and the wider landscape of American media for generations.  

What archive could possibly give you a total view of American business practice in the twentieth century? What industry touched and participated in nearly every other industry? What firm yields insight into a cavalcade of firms in one fell swoop? The answer to all of these questions is the BBD&O advertising agency archive held in the Hagley Museum & Library.  

How does a movement unite the disparate interests of producer and consumers? By directing their shared ire against a powerful middleman. That is how opponents of the Standard Oil monopoly on kerosene refining and distribution joined forces to take on the corporate giant. 

Even the most favored workers of the New Deal order, white male heads of households with unionized industrial jobs, faced economic uncertainty in the form of irregularity of work and earnings. These workers and their families made ends meet with a variety of “casual” work arrangements; seasonal labor, barter, family interdependence, etc. Much of the rest of the American labor force in the post-World War Two period was entirely dependent upon the casual labor sector for their livelihoods.  

The distinctive landscape of south Florida has its roots in the attempt by mid-twentieth century developers to transform the “last frontier” in American into piles of cash. Where they succeeded there now reigns an over-developed suburban landscape of leisure dominated by residential spaces and amenities like golf courses and parks. The decades-long process has had profound consequences for the environment of Florida as well as the culture and politics of the United States at-large. 

Young urban professional (yuppies for short) emerged as an archetype close to the heart of transformations taking place in American society during the 1970s and 1980s. These highly-educated individuals were products and architects of a new American economy geared toward financial services and willing cannibalize much of the rest of the economy for short-term profit. While elite universities had once turned out managers for manufacturing firms in midsize cities, by the 1980s their graduates were flocking into banking in major urban centers such as Chicago where the term yuppy originated, but most markedly New York.  

Since World War II the old industrial cities of the northeast and Midwest USA have repeatedly sought to end periods of decline by seeking to renew their downtowns. Convention centers, sports stadiums, hospitals, and tourist-oriented investment have all been deployed in an effort to restore a tax base and reinvigorate urban areas. Just as repeatedly the efforts have failed to bring benefits to the residents of these cities, especially African Americans.  

America at the dawn of the twentieth century ran on anthracite coal. Burning the hard, lustrous fossil fuel heated millions of homes and powered locomotives, steamships, foundries, and factories. Nearly all of this coal came out of the hills of eastern Pennsylvania, mined by an army of workers who labored in the most dangerous industry in American for the lowest wages in the country.

Sometimes, oral history makes up for a shortfall in the archival record, or adds depth and greater context to existing archival records. RCA had many short-lived projects in the 1960s and 1970s which aren’t as well documented as some of their other developments.

Long before automobiles roll off the assembly line, their many components are manufactured by a sprawling constellation of smaller businesses that supply the makers of finished automobiles. This automobile supply chain began in the 1920s within the Detroit metropolitan area, and by the 1960s had swollen to embrace an area roughly 600 miles in radius with its core remaining in southeast Michigan.

DuPont was in the fashion business. The industrial giant cultivated markets for its novel synthetic textiles, such as Rayon, by interfacing with the wider world of fashion. This process brought one Alexis Ureyvitch Sommaripa, later known as “The Mad Russian,” to prominence. 

The Empire of Bethlehem stretched from a small eastern-Pennsylvania city across the United States and down to Cuba, Mexico, Venezuela, Chile, and Brazil. It encompassed dozens of plants, concerns, and subsidiary firms, and touched the lives of millions of people across multiple continents. During a century (1880s-1980s) of involvement in Latin America, Bethlehem Steel Company imported cheap materials (iron, manganese) while exporting technical, corporate, and social practices developed in the United States.  

During the 1920s, major American corporations established in-house labor unions to address worker agitation. Labor historian Alex John Fleet, PhD candidate at Wayne State University, explores the phenomenon in his dissertation research. Seeking to uncover how company unions intersected with changing labor-management relations, and broader changes in the workplace social environment, Fleet explored the archives of several large firms of the era, notably Goodyear rubber held in Ohio, and Bethlehem Steel held at the Hagley Library. Both companies established in-house labor unions, and organized means for worker representatives to air and possibly seek redress of grievances.  

In A Medicated Empire, Dr. Timothy Yang, associate professor at the University of Georgia, explores the history of Japan's pharmaceutical industry in the early twentieth century through a close account of Hoshi Pharmaceuticals, one of East Asia's most influential drug companies from the late 1910s through the early 1950s. Focusing on Hoshi's connections to Japan's emerging nation-state and empire, and on the ways in which it embraced an ideology of modern medicine as a humanitarian endeavor for greater social good, Yang shows how the industry promoted a hygienic, middle-class culture that was part of Japan's national development and imperial expansion. 

Hudson Maxim wanted his lake, and he didn’t mind twisting some arms to get it. The early-twentieth-century investor in Lake Hopatcong property wished to make it a destination for well-heeled travelers and pleasure seekers. Making his plans difficult were a cadre of challenges from intransigent executives, to the Morris Canal, to the hydrography of the lake itself.  

The tallest building of its day opened as the Great Depression really began to squeeze the American economy. Was the Empire State Building a gigantic folly perpetrated by men with sky-scraping egos? Folks in the 1930s thought so, calling the monument the “Empty State Building,” because so little of its space had been rented.

Concentrated market power and the weakened sway of corporate stakeholders over management have emerged as leading concerns of American political economy. In his book, Robbing Peter to Pay Paul: Power, Profits, and Productivity in Modern America, Samuel Milner provides a historical context for contemporary efforts to resolve these anxieties by examining the contest to control the distribution of corporate income during the mid‑twentieth century.

 The du Pont family’s arrival in the United States is a well-worn tale of visionary men; what about the women of the family, their lives, perspectives, and contributions? 

Twenty-first-century Americans are saturated with visual imagery and punchy messages authored by large organizations. This was not always so.

Oil palms are ubiquitous—grown in nearly every tropical country, they supply the world with more edible fat than any other plant and play a role in scores of packaged products, from lipstick and soap to margarine and cookies. And as Jonathan E. Robins shows, sweeping social transformations carried the plant around the planet.

Paula A. de la Cruz-Fernández’s book Gendered Capitalism: Sewing Machines and Multinational Business in Spain and Mexico, 1850–1940 explores how the gender-specific cultures of sewing and embroidery shaped the US Singer Sewing Machine Company’s operations

Historian and anthropologist Nicole Welk-Joerger seeks answers in her research on cattle and sustainability in the United States. Key to this history is the changing ideas Americans had about their cattle, from hooved factories to sacred objects, which demonstrates how we became a ruman nation.

How did citrus fruit come to carry its particular meaning in American consumer culture? Visual artist Suzy Kopf, instructor at the Maryland Institute College of Art, visited the Hagley Library to research citrus companies’ efforts to sell their products to Americans.

In her recently published book, Ding Dong! Avon Calling! The Women and Men of Avon Products Incorporated, Katina Manko traces the origins and growth of Avon from its founding as the California Perfume Company to the restructuring of the 2010s. Using company records and the personal correspondence of sales representatives, Manko writes a history of the company’s growth from a small seller of perfumes in the United States to an international beauty behemoth.

Gregory Hargreaves interviews Lara Freidenfelds about her research into the history of marketers’ and advertisers’ intense targeting of pregnant women, and its implications for early pregnancy loss. 

Gregory Hargreaves interviews Roger Bailey about his research into how naval officers’ regional identities and beliefs about race, slavery, & territorial expansion affected their command decisions.

Ben Spohn interviews Grace Ong Yan about her recent book, Building Brands: Corporations and Modern Architecture.

Gregory Hargreaves interviews Dr. Deirdre Evans-Pritchard about her media literacy project “Screentime: An Interactive Exhibition.”

Gregory Hargreaves interviews Dr. Karen Mahar about her book project “Corner Office: Masculinity & the American Business Executive.” In support of her project, Mahan, an assistant professor, and co-director of American Studies at Siena College, received an NEH-Hagley fellowship from the Hagley Center for the History of Business, Technology, & Society.

Ben Spohn interviews Ben Schwantes on his recent book, The Train and the Telegraph: A Revisionist History (Johns Hopkins University Press, 2019).

Gregory Hargreaves interviews Danya Pilgrim about her book project “Gastronomic Alchemy: How Black Philadelphia Caterers Transformed Taste into Capital, 1790-1925.” 

Gregory Hargreaves interviews Zachary Mann about his dissertation project “The Punch Card Imagination: Authorship & Early Computing History.”

Roger Horowitz interviews Wendy Woloson about her recent book Crap: A History of Cheap Stuff in America (University of Chicago Press, 2020).

Sunny Xiang talks about her book project, "The Transpacific Middle."

Salem Elzway talk about his dissertation project, "Arms of the State: A History of the Industrial Robot in Postwar America."

Dr. Rachel Lance discusses her recent book, In the Waves: My Quest to Solve the Mystery of a Civil War Submarine (Dutton, 2020).  

Dr. Kevin Tennent discusses his recent research at Hagley related to American industrial democracy.

Dr. Isabelle Marina Held discusses her recent research at Hagley.

Roger Horowitz interviews JoAnne Yates and Craig N. Murphy about their recent book, Engineering Rules: Global Standard Setting since 1880 (Johns Hopkins University Press, 2019).

Ben Spohn, Oral History Program Manager, presents Powderyards Radio: Listening to the Brandywine Oral History Collection

Diane Bockrath, Processing Archivist, discusses “The World in Color: Chromolithography, Advertising Ephemera, and the Visual Landscape”

Explore the process of binding a leather book by hand with Senior Conservation Technician Sharon Fickeissen.

Learn about the history of the most common photographic processes and how they age, and get tips on how to house your best shots and prevent damage.